WTNH News 8
Graphic Designer
At WTNH, I created station graphics, ads, presentations and animations for different forms of media, including television, digital, social, and print. Work with producers to implement creative assets into the newscast. Schedule on-air promotions. Work with Marketing, Sales, and News staff on developing multi-platform initiatives to promote and market the station’s brands. Create presentations for Nexstar Media Group and their potential clients.
Designed presentation for a $2 million sales pitch to Executive Auto Group proposing a collaboration in which News 8 would help EAG create a more consistent brand. Created the branding and logos for several aspects of the deal. Designed graphics that accompanied the presentation. Sales successfully sold the deal to EAG as a result.
Presentations
Video
Ann Nyberg - Interview Videographer | Editor | Director
CT Magazine December Spot Graphics & Video Editor
WTNH Holiday Food Drive Graphics
CT Magazine Ad Graphics & Video Editor
Pink Party 2018 Graphics
Hearst Publications CT Open Spot Graphics & Video Editor
Social Media
Improving Workflow
To improve processes, I created a Digital Creative Request form to assist sales representatives in requesting proper information and assets from their clients. This allowed the graphics team to organize and execute the ads quickly and effectively, as well as saving both the sales team and their clients time and money.
Comments from colleagues
“It’s been 2 years since Briana left News 8, but to this day we still use the Digital Creative Request Form that she developed during her time at the station. Briana was always looking to improve workflow and make processes easier for everyone. Her thoughtfulness and creative solutions assisted multiple departments in collaborating with ease. If you are looking for a problem solver who is passionate about design, user experience, and accessibility, I would definitely recommend Briana, as she’d make a strong addition to your team.”